Welsh and your Business
There is a business advantage of using Welsh. Offering a language choice to your customer is good practice in terms of customer care and shows respect for the customer and respect for the Welsh language.
Research by Citizens Advice in 2015 found that 94% of fluent Welsh speakers felt that a good Welsh service helped a company to make an impression, while 90% thought that being able to communicate with organisations through the medium of Welsh meant that they were valued as customers.
According to the 2011 census, there are almost 80,000 Welsh speakers in Carmarthenshire. When you consider that the county’s population is 183,777, nearly 1 in 2 of your customers speak Welsh.
There’s no need to get everything bilingual immediately. How about taking small steps in order to increase the use of Welsh in your business gradually?
